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  Assignments
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*Sell and Spin Adv History Quiz - Code= adhistory
*Advertising in America Worksheet
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*Adv Persuasion Quiz
*Persuaders Video Worksheet
*Age of Persuasion Worksheet

*Watch the Making of Apple's 1984 Ad and the Ad itself for discussion
*Ad Pre Production Wksht.

*Truth or Lies? Worksheet
*The CLIO Award Site

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  • History of Advertising
  •  ​​PPT on Persuasive Techniques
  • ​Caravelle Ice Cream​Campaign Video
  • Social Media Marketing  
  • ​Content and New Marketing
  • The Persuaders Video
  • ​Model Evolution Video
  • Best Ad Campaigns Article
  • Making of Apple's 1984 Ad Video
  • ​Article on Generational Purchasing on Social Media
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Maslow's Hierarchy - Abraham Maslow developed this theory about human motivation in 1943. It's been used to describe the complex  journey from basic needs to functioning at the highest level of being. It is an "intuitive" theory and not a scientific theory, which is to say it was developed by serious study but not necessarily pure scientific method. Nonetheless, the hierarchy has been widely used as a descriptor for what makes us tick. ​

First Ever Nike Ad

 Apple's 1984 Ad

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  • Home
  • Media One
    • What is Media? & History of Media
    • Communications Theory
    • Copyright and Fair Use
    • Shots, Scenes &Sequences
    • Two Column Script
    • Canva Media Projects
    • Speech & Vocal Techniques
    • Art of the Question -Legends Alive
    • Legends Alive Project
    • Adobe Premiere >
      • Audio Recording & Editing
    • Narrative Video
    • Video Story Telling
    • Vintage Video Project >
      • Blues, Soul and Gospel
      • Classical Music
      • Hip Hop & Rap
    • Micro Documentary
    • Hawk Tawk Intro Video #1
    • Podcasting 101
    • Lighting
    • Public Service Announcement
    • Stop Motion & Animation
    • Reporter for a Week
    • Advertising >
      • AGENCY - Adv Simulation
      • Advertising Resource Page
  • Web-App Media
  • Film History & Genre Study
    • Why Study Film?
    • 9/11
    • Film Analysis
    • Apocopypto
    • Slumdog Millionaire
    • Night of the Living Dead
    • The New World
    • Science Fiction >
      • We Are Not Alone
    • Man Alone - Literary Conflicts in Film
    • Dystopia
    • Hollywood Musicals
    • Crime
    • The American Western & Expanding West
    • Oh Brother Where Art Thou?
    • Let's Be Real
    • Parkland
    • The Patriot
    • Glory
    • Big Fish
    • Special Effects
    • Frame of Mind
  • Journalism & Digital Media
    • Journalism for Broadcast & New Media
    • Function & History of Journalism
    • The First Amendment
    • Feature Writing
    • Opinion Writing
    • Social Media
    • Digital Magazine
    • Audio & Radio Reporting
    • PBS Student Resource Labs
  • Media Resources
  • About
  • Safety and Procedures
  • Video Production 3
  • Media 2 Resource Page
  • End of Year Mini Projects